This location is classed as SeasideView external link
Located to the east of the pier entrance, East Beach is Bognor Regis' most popular beach. Close to Bognor Regis town centre and adjoining a Butlins resort, East beach is backed by a promenade, with plenty of seating, toilets and other facilities. Whilst some would say Bognor's finest days as a resort are behind it they may be doing this seaside town a disservice. The council here have made an effort to keep things fresh on the beach-front with initiatives such as the "Flex on the Beach Fitness Trail", the Foreshore Officers helping out and providing free Kid Care armband scheme, and the "Beach on the Beach" - an enormous kid-friendly enclosed sandpit right next to the promenade. The beach itself is very much like most beaches on the Sussex coast; a sloping shingle bank held in place by wooden groynes leading down to an expanse of flat sand which becomes exposed at low tide.